{"id":7356,"date":"2025-09-15T11:53:46","date_gmt":"2025-09-15T14:53:46","guid":{"rendered":"https:\/\/amaz.org.br\/?p=7356"},"modified":"2025-09-15T13:41:56","modified_gmt":"2025-09-15T16:41:56","slug":"startups-com-impacto-na-amazonia-ganham-premios-de-inovacao-e-sustentabilidade","status":"publish","type":"post","link":"https:\/\/amaz.org.br\/en\/2025\/09\/15\/startups-com-impacto-na-amazonia-ganham-premios-de-inovacao-e-sustentabilidade\/","title":{"rendered":"Startups with an impact on the Amazon win innovation and sustainability awards"},"content":{"rendered":"

Foodtechs Maz\u00f4 Man\u00e1 and Mahta and fintech ForestiFI, startups in the Amaz portfolio\u2014an impact business accelerator coordinated by Idesam\u2014have won national and international awards, demonstrating how Amazonian biodiversity can inspire innovative solutions with socio-environmental impact.<\/p>\n\n\n\n

Maz\u00f4 Man\u00e1 was named Startup of the Year in the ESG category in the Future Builders program, promoted by ACE Ventures, during the ACE Summit 2025. Founded in 2022 in Altamira, Par\u00e1, with the mission of nourishing the world through the abundance and wisdom of the forest, the company combines multiple Amazonian ingredients into a supershake and works in partnership with traditional communities and indigenous peoples of the Terra do Meio region, in the Xingu region.<\/p>\n\n\n\n

For Z\u00e9 Porto, the company's co-CEO, the recognition validates a business model that breaks with the traditional startup logic, placing the forest at the center of the solution. "Maz\u00f4 Man\u00e1 was born from a need for the forest and built a multifaceted model around it to generate impact. This award shows that it's possible to think of innovation beyond financial gain, placing the forest at the center of the solution," he stated.<\/p>\n\n\n

\n
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Maz\u00f4 Man\u00e1 creates superfoods with ingredients from the Amazon (Disclosure\/Amaz)<\/em><\/figcaption><\/figure><\/div>\n\n\n

Z\u00e9 also emphasized that Maz\u00f4 Man\u00e1's essence is directly connected to ESG principles, not as a side strategy, but as part of the business's very structure. According to the entrepreneur, this approach has resulted in concrete impacts, such as the creation of compensation mechanisms for forest peoples and the promotion of Amazonian ingredients alongside large companies.<\/p>\n\n\n\n

"We don't treat ESG as a separate chapter; it's part of Maz\u00f4 Man\u00e1's design. All governance is built with transparency and community inclusion, and this generates real impacts, from mechanisms that reward socio-environmental services to encouraging large companies to recognize the value of Amazonian ingredients," he noted.<\/p>\n\n\n\n

Superfood wins Startup Innovation Awards<\/h2>\n\n\n\n

Mahta, a foodtech company that operates in the area of dietary supplements and currently operates with 5 products, won the gold medal at the Startup Innovation Awards \u2013 promoted by Food Ingredients South America \u2013 in the Innovation in Health category, with the product Mahta Shake de Superfoods (acai and camu-camu flavor).<\/p>\n\n\n\n

The blend combines 14 ingredients, including seven freeze-dried Amazonian fruits, Brazil nut pie as a protein source, and agroforestry cupua\u00e7u pulp developed in partnership with the RECA Cooperative in Rond\u00f4nia. For Larissa Bueno, the startup's innovation manager, the award reinforces the role of Amazonian biodiversity as a driver of food innovation.<\/p>\n\n\n

\n
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Mahta develops powdered functional foods with ingredients from the forest (Disclosure\/Amaz)<\/em><\/figcaption><\/figure><\/div>\n\n\n

"We know that one of the best ways to preserve biodiversity is through sustainable use. For Mahta, innovation is a key tool for enabling the widespread application of Amazonian biodiversity and the development of its value chains. However, this use must be carried out according to the principles that regulate access to biodiversity and from a systemic perspective that involves nutritional technology, social justice, and regenerative land use practices," he emphasized.<\/p>\n\n\n\n

The award is one of the most traditional in the food and beverage segment and has historically recognized companies and products that combine science and functionality. In 2023, Mahta won 1st and 2nd place in the 'Most Innovative Product' category, with its Superfoods Shake (cocoa flavor) and Mahta Coffee (Original flavor), respectively. In 2024, first place went to Mahta's Brazil nut powder drink in the 'Most Innovative Product' category.<\/p>\n\n\n\n

Being a finalist in the awards once again puts the startup in the national spotlight, reinforcing its commitment to a healthier, fairer future connected to the community that believes in the potential of the Amazon rainforest.<\/p>\n\n\n\n

ForestiFI at COP 30<\/h2>\n\n\n\n

ForestiFi, a fintech that tokenizes assets from sustainable Amazon management chains, was selected at the Demoday hosted by the Climate Innovation Hub in S\u00e3o Paulo. The startup received a R$45,000 investment to expand its investment platform, as well as travel and accommodations for company representatives to attend COP 30 in Bel\u00e9m.<\/p>\n\n\n\n

According to Macaulay Abreu, co-founder of ForestiFi, the contribution represents more than a financial incentive, opening the way for strategic connections at a global level, especially in the context of the next COP. "The resource ends up being something incremental. Our main focus will be to prepare for the agenda that will be developed at the COP together with the program's organizers and sponsors. The expectation is to expand strategic connections, develop new fundraising tools, and continue to improve what we are already doing," he explained.<\/p>\n\n\n

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ForestiFi facilitates and enhances investments in production chains in the Amazon (Disclosure\/Amaz)<\/em><\/figcaption><\/figure><\/div>\n\n\n

For him, the recognition at the event also reinforces the company's consistent work in the Amazon region. The startup tokenizes natural assets via blockchain, generating traceability and income for farmers and extractivists, while connecting local projects with investors interested in socio-environmental impact.<\/p>\n\n\n\n

"There were several high-level businesses competing, but we believe that the participation and the model we're developing were the key to this recognition. This demonstrates that our work is pioneering in the region and that the results achieved have been significant, recognized by partners, beneficiary organizations, and investors alike," the co-founder added.<\/p>\n\n\n\n

The ACE Summit and Food Ingredients South America are benchmark events in their segments, valuing initiatives that incorporate socio-environmental criteria, such as the ESG category (Environmental, Social, and Governance), used to evaluate companies that integrate sustainability, social responsibility, and transparency into their operations. The Climate Innovation Hub is an initiative that supports businesses focused on adapting to and mitigating the negative effects of climate change.<\/p>\n\n\n\n

The Amazon Accelerator<\/h2>\n\n\n\n

Maz\u00f4 Man\u00e1, Mahta, and ForestiFi are part of the Amaz Aceleradora de Impacto portfolio, an initiative of the Amazon Conservation and Sustainable Development Institute (Idesam) that supports businesses with solutions to the region's challenges, from sustainability to income generation for local communities.<\/p>\n\n\n\n

Initiatives like this are considered strategic for forest preservation, supporting startups that combine environmental conservation, sustainable use of biodiversity, and economic value generation. This helps strengthen local production chains, increase positive socio-environmental impacts, and promote innovative solutions that contribute to the region's sustainable development.<\/p>\n\n\n\n

Text: Maxi Media Communication<\/em><\/p>","protected":false},"excerpt":{"rendered":"

As foodtechs Maz\u00f4 Man\u00e1 e Mahta e a fintech ForestiFI, startups do portf\u00f3lio de neg\u00f3cios da Amaz \u2014aceleradora de neg\u00f3cios de impacto coordenada pelo Idesam \u2014 se destacaram em premia\u00e7\u00f5es nacionais e internacionais mostrando como a biodiversidade amaz\u00f4nica pode inspirar solu\u00e7\u00f5es inovadoras e de impacto socioambiental. A Maz\u00f4 Man\u00e1 foi eleita Startup do Ano na […]<\/p>\n","protected":false},"author":6,"featured_media":7358,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[21],"tags":[],"class_list":["post-7356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"\nStartups com impacto na Amaz\u00f4nia ganham pr\u00eamios de inova\u00e7\u00e3o e sustentabilidade<\/title>\n<meta name=\"description\" content=\"As startups Maz\u00f4 Man\u00e1, Mahta e ForestiFI, do portf\u00f3lio de neg\u00f3cios da Amaz, se destacaram em premia\u00e7\u00f5es nacionais e internacionais\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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